Geneva electrifies: From econoboxes to Aston Martin hypercar, new EVs dominate Europe‘s biggest auto show

Churning out an astounding 1,900 horsepower, Pininfarina Battista is one of the most powerful automobiles ever produced. It also happens to be all electric, one of a score of battery-based vehicles debuting at this week‘s Geneva Motor Show, which runs through Sunday.

While “electrification,” whether hybrid, plug-in or all-electric, has yet to make a serious dent in the global automotive market from a sales standpoint, carmakers are moving to adopt the technology at a rapid rate. Nowhere has that been more apparent than at this year‘s Swiss car show, the biggest of the season for Europe and a harbinger of products that will be rolling out globally in the coming year.